Latest News

NAEA Propertymark comments on the public register for overseas owned properties

18 January 2018

PRESS RELEASE: Commenting on the public register for overseas owned properties, Mark Hayward, Chief Executive of NAEA Propertymark said: Read More...

Committee makes recommendations for safety of electrical goods

16 January 2018

A new report from the Business, Energy and Industrial Strategy Committee has looked in to the safety of electrical goods, following their identification as to the cause of several recent high-profile fires. Read More...

Agents beware: premium rate scam

15 January 2018

Agents are being advised to remain cautious after a West Midlands agency received an email enquiry which led to their telephone system shutting down as a result of a scam. Read More...

That's a wrap!

Tuesday 22 August 2017

Get your popcorn at the ready, as the first advertising campaign to highlight the importance of using a Propertymark Protected agent, moves into post-production!

Members from across the organisation joined us to take part in the filming for our new television advert, which will be at the centre of a multi-platform campaign to be launched in September. Don't expect to see any spoilers though, as all those involved have been sworn to secrecy on the exact content until the campaign airs next month.

The campaign process as a whole has taken several months, during which we teamed up with a creative agency headed up by a former managing director of global advertising agency Publicis, and began extensive work with a leading media buying agency. Various creative concepts were considered to ensure that the campaign has the widest possible reach within the target groups for both residential sales and lettings - and we think we're onto a winner with the final ad!

The key focus of the advert is to promote the importance of using an agent who is ‘Propertymark Protected’, so if you haven't already ordered your new window sticker or digital logo, please get in touch as this will feature prominently as part of the campaign.